In a November 2011 article, New York Times hailed the Philippines as the new “call center capital” of the world, toppling India down from the coveted post in international business. The business process outsourcing (BPO) industry is indeed one of the fastest-growing industries in the country.
The BPO industry continues to grow and is projected to grow by $25 billion in revenues, employ more than 1.3 million Filipinos, and share 9 percent to the gross domestic product within four years
Today, non-voice BPO such as animation, publishing and engineering design are now also contributing to the growth of the industry in our country. The non-voice BPO segment expanded from 15 percent to 20 percent from 2006 to 2010.
It’s probably because we all know that there are many Filipino animators that are making waves in Hollywood’s Pixar, Hanna Barbera, Disney and Warner Brothers. This is because of the “sophisticated talent and creative instinct of Filipino animators” making them not just in demand abroad, it also makes the Philippines the “preferred outsourcing partner of big international production outfits” globally.
Indeed, there are really great prospects for the Philippine animation industry, eminent through the country’s sectoral advantage. The country has a robust infrastructure to support relevant animation activities. Big international companies also rely on Filipino animators due to lower cost of services, English proficiency, consistent quality and speed in output, and higher comprehension ability.
Other promising segments in non-voice BPO include engineering design, information technology services, back office, legal transcription, and knowledge process outsourcing.